Calgary college students warn of personal profession faculty misinformation, gross sales techniques

Jacklyn North Peigan wished to start out a brand new profession to assist her younger household, so she checked out a non-public profession faculty in Calgary.

She mentioned she was promised a job and funding for the programs.

“He mentioned you’ll get all the things. All it’s a must to do is signal this paperwork. I mentioned ‘It is not a mortgage or something?’ And he was like ‘Don’t fret about it. I am going to deal with that,” North Peigan mentioned.

After commencement she was left $20,000 in debt and and not using a job utilizing her enterprise administration abilities.

“I actually felt tricked and betrayed, as a result of I put a lot belief into this individual and impulsively, once I was pushed to shove and I graduated, I needed to be the one to contact them,” North Peigan mentioned.

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North Peigan is one among many individuals who’ve come ahead to share their experiences with non-public profession schools in Alberta.


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A report launched in October by Momentum uncovered deceptive promoting practices and high-pressure gross sales techniques getting used at some non-public profession schools.

Momentum is a non-profit that gives employment and abilities coaching to folks experiencing monetary limitations

For the reason that report was printed, dozens of former college students have come ahead with their tales, which at the moment are posted on-line.

“We have heard that college students are relieved in the event that they’re residing on a low earnings they usually’re impulsively given free cash. However the dream turns right into a nightmare after they understand that is debt and they should pay it again, and they aren’t linked to a career-boosting alternative. So it is almost not possible to pay it off if you do not have a superb job that pays a superb wage,” mentioned Courtney Mo, Momentum’s director of group affect.

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Mo mentioned some non-public profession schools are doing good work. Folks go on to turn out to be hairstylists, truck drivers, long-term assist staff or medical workplace assistants.

“However it’s properly documented that many (schools) are offering poor-quality studying experiences, and lots of are offering false and deceptive info,” Mo mentioned.

Momentum is asking on the federal government to extend oversight and regulation, and to enhance the auditing and compliance opinions of those non-public profession schools.

“Our communication with the Alberta (Ministry of) Superior Training has been actually constructive up to now. We predict they’re taking this problem significantly,” Mo mentioned.


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The president and CEO of Heart for Newcomers mentioned conditions the place newcomers are scammed by the “dishonest” and “manipulative” gross sales strategies of some non-public profession schools is sadly quite common.

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The previous chair of the Alberta Affiliation of Profession Schools mentioned there is not sufficient enforcement of the principles.

“I believe each time this occurs it is irritating for any of us who’re working with moral and compliant schools,” mentioned Cheryl Harrison, who additionally serves as COO at MC School.

“I believe extra could possibly be carried out. I believe the mechanisms are there for managing that type of factor, however it’s not usually as fast as the general public would love it to be.

“There’s solely a lot authorities assets to go round — I believe that is perhaps one of many points.”


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Harrison mentioned it is irritating for the non-public profession schools which can be working ethically.

“We provide the chance to get fast turnaround coaching that results in jobs. For a lot of totally different sorts of individuals, it may be actually essential to assist change their lives for the higher. That is the factor that will get misplaced in all of this, and it is definitely irritating for these of us who’ve been doing this properly and correctly for a very long time,” he mentioned.

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Alberta Superior Training is reviewing the suggestions within the report and has put a pause on approving new purposes to license packages at non-public profession schools.


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Provincial guidelines require profession coaching packages that value greater than $1,000 to be licensed and supply shopper safety to college students enrolled in licensed packages.

As for North Peigan, she did not let her damaging expertise hold her down. She ended up going to Mount Royal College and now has a satisfying job.

“I’m so grateful, as a result of it gave me the energy and the braveness to say this is not the tip for me, and there is one thing extra to this.

“The federal government must do one thing as a result of lots of people are bored with coping with this,” North Peigan mentioned.

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